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HKEJ.COM 信報財經網站

Material Specification


Ad Format : Full Page Crazy Ad


  W x H (pixel) file format file size
Initial 970 x 350 HTML5 300k
 
Landing 300 x 250 HTML5 100k
Backup 300 x 250 GIF 50k

General Material Guideline :


  • HTML file cannot be more than one
  • All JavaScript should be embed into the HTML (no linked JacaScript file)
  • Linked CSS File is not accepted. It should use Inline -CSS e.g. ‹ DIV style="THE_INLINE_CSS" ›
  • HTML File contains only the optimized HTML Code & JavaScript for displaying the advertisement
  • Unused HTML Code & JavaScript must be taken out
  • JQuery should be in 1.7.1 version
  • HTML code should not be greater than 3k
  • If you use Google Web Designer to build HTML5 creatives, be sure to select “DoubleClick” as the environment.
  • HTML5 Browser Support: http://www.w3schools.com/html/html5_browsers.asp
  • Not support creatives that use SVG tags within HTML files. Instead, you can include standalone .svg files and reference them in the HTML.
  • Please make sure the margin and padding of the HTML body has been set to 0.
  • Linking URLs must be domain name based and cannot be the IP address (i.e., http://207.123.456.78 )
  • Linking URLs must NOT contains "#" or "@"
  • Linking URLs must lead to a valid web page. PDF or Image file landing URL is NOT allowed
  • Backup GIF will be served for mobile, e.g. IOS and Adroid
  • All advertisement content is subject to approval by Hong Kong Economic Journal
  • For collecting personal information within advertisements, those ad units will need to :
    • 1) Clearly identify your organization
    • 2) Provide a direct link to your privacy policy, adjacent to the submit button

User Experience

  • Initital : floating banner at size of 970 x 350
  • Floating banner will be retracted to LREC after 8-sec OR clicking the close button
  • Floating banner can be re-launched on click the "re-run button"
  • A frequency cap of 3 times in 6 hours is applied to all kind of Crazy Ad

3rd Party Ad Serving

  • It is subject to approval by Hong Kong Economic Journal

Material Deadline

  • 5 working days prior to publication date

 

 

營業部:九龍觀塘勵業街11號聯僑廣場地下
Sales Dept.: G/F., United Overseas Plaza, 11 Lai Yip Street, Kwun Tong, Kowloon
Tel:2856 7635 / 2856 7676      Fax:2597 5822

信報財經新聞為香港特別行政區政府指定刊登法律性質廣告之有效刊物。
Hong Kong Economic Journal is a Chinese Language daily newspaper specified by the Hong Kong SAR Government to publish statutory notices/advertisements.